Promotional products are a good way of helping a business to increase sales. Marketing has become a competitive industry and you have to be alert if you want to increase your sales via marketing. Using print media, bill boards and other audio visual adverts is a good way to market your products. However, if you go the extra mile and use promotional products for people to carry home, they will not forget your company easily.

Everybody loves gifts and promotional favours that companies give out as they market. Make sure that you give fun gifts as well as functional gits in your promotional products. The latest frenzy in promotional products is the beach balls which are being used for marketing. The beach is a fun place where people go to relax and enjoy themselves.

Here is how you can use beach balls to increase your sales:

• Your message is passed along

Beach balls are fun and very portable. People like playing with them on the beach and even in pools. This will help you to get your message across many people. Many people will be introduced to your company in a fun way that they are less likely to forget.

• They are your walking billboards

Billboards reach a certain target since people pass by them regularly. However, marketing in beach balls is an even better idea since you are able to create a walking bill board. People with your branded beach balls will be marketing for you every day on their way to the beach, on the beach and on their way back. The people will be reminded of your product hence making it familiar.

• You can reward your employees

Your employees are real people who enjoy fun gifts too. In the holidays such as spring and summer, you can reward them with holiday gifts such as beach towels, caps, water bottles, beach balls, t-shirts and other fun items. This will make them proud of the company and they will market your product for you. This not only cuts your marketing costs it is also good for public relations.

• Use them to give back to the community

Local good will helps a lot in creating new clients as well as keeping the old ones loyal. You can hold some competitions on the beach where you can sponsor the best participants. You can hold an arts competition and give out free gallery tickets; art school sponsorships etc. if you want to give away beach balls, you can hold a creativity competition and award the people who have the best display of beach ball art.