Media is an important tool within your business intranet and can be embedded both right on the homepage, or added through a video or picture library. There are many benefits to including intranet media, such as photos, intranet videos, and podcasts, on your corporate intranet.
Intranet Media that Engages Your Users
Traditional methods of communication typically come in the form direct dialog or writing. Of course, these methods of communication do have their place in the business world today, and will continue to have their place for the foreseeable future. While there are various writing strategies which will help make this written content more appealing, an intranet offers the opportunity to give employees a break from text and deliver information in a meaningful, more media-rich format.
One example includes replacing a traditional text-driven CEO blog with a CEO vlog (intranet video blog). Forget the break from text, think about what a vlog can do for your intranet user adoption rates and employee morale. Commitment from the top improves internal communication and is necessary for adequate adoption of your employees.
There is no better way than for the ‘top’ to communicate and speak directly through the intranet than through a video blog. Reading good news is great, but seeing and hearing an individual deliver the good news is even more effective in improving your employee engagement and enhancing intranet adoption.
Where possible, introducing different intranet media formats as options for information being delivered throughout your intranet may play favorably with your staff.
Reduce Training Overhead with Intranet Media
Intranet videos can play a large role in reducing overhead for your training and IT departments. This adds up to significant time-cost savings. Rather than booking multiple training rooms, pre-record training sessions and classes, offer these pre-recorded training intranet videos within your video library. Your intranet then becomes the meeting room.
Employees have the ability to attend the pre-recorded training session at a time most convenient for them and even confirm that they’ve attended using features such as Read Confirmation – allowing the training manager to follow up with employees that have confirmed as having attended the session and ensure that there are no lingering questions or confusion.
Training follow-up may be done through an employees message wall within their profile, where supervisors can leave comments and questions for employees based on the video. Alternatively, supervisors can create tests on their intranet to test employees on what they’ve learned through the training videos, or even create surveys right on their intranet to gauge how well of an effect the training video had on them. This can reduce a lot of the overhead associated with a training manager booking rooms, attending multiple sessions and addressing the same questions over the span of multiple training sessions.
Decrease Help Desk Tickets & Support
IT departments are often looking for a quick way to share knowledge about resolutions that can be applied to common problems. IT departments have the ability to leverage their FAQ articles area to create articles that include videos outlining the steps on how to fix specific problems.
Often times the processes put in place by the IT team aren’t followed precisely which leads to additional help desk calls. Documenting solutions in intranet video format are often easier to follow for a lot of employees, which may help IT reduce the number of help desk tickets and calls received due to lengthy procedures being applied incorrectly.
Since the IT individual is often already stepping through the process on their screen anyway while documenting the steps in a knowledge base article, it may be more efficient to simply record the screen and then post the intranet video in the KB article library. This means less potential for missed steps and there is no extra work created in writing down the steps in a KB article.
Intranet Media Yields a More Interactive Intranet?
Depending on the type of information being delivered, videos and images may be a better method of getting information across to your employees than simple text. Try replacing basic text with a media alternative, and see your employee engagement flourish.