Investing encompasses many niche markets. Some of the more popular investment choices include:  real estate, cash flow notes, stocks of real estate investment trusts (REIT), and financial investments such as stocks, bonds, mutual funds, and certificates of deposit (CDs).

Earning profits from investing requires an understanding of the pros and cons of each product. An easy way to learn about various products is to work with a good investment company that possesses a strong management style and honest investment philosophy.

Some of the highest ranking investment companies include: Merrill Lynch, BNY Mellon, Charles Schwab, and Fidelity Investments. Each offers online investing tools which allow individuals to establish and manage accounts 24 hours a day, 7 days a week.

Most companies offer complimentary consultations via chat rooms or instant messaging which allow investors to ask questions about products, market trends, and obtain advice on building their financial portfolio.

One of the most popular investment products is stocks. Many people associate purchasing stock in well-established corporations such as Wal-Mart, Best Buy, Toyota and Microsoft. However, it is smart to research start-up companies and small corporations that specialize in highly sought after products such as enviro-friendly products and alternative fuels.  

Bonds offer investors a variety of profit-earning options. Bonds are secured by asset-backed securities such as credit card receivables, student loans, mortgage notes, home equity loans, and international assets. Bonds are sold through bond brokers or can be purchased directly from the U.S. Treasury website at TreasuryDirect.com.

Mutual funds give investors the option to diversify financial portfolios without investing in multiple products. Mutual funds encompass asset-backed securities, real estate, stocks, and bonds.

Commodities are a good option for investors who want fast profits. However, before investing in this market, investors must become educated about the various products; how they are traded; and which commodities generate the highest profit margins. Popular commodities include: gold, oil, lumber, wheat, and sugar.

Business investing can be a good choice for those who are familiar with corporate practices. Business investments can include providing start-up funds, expansion funds, or purchasing shares of start-up companies or established corporations.

Investing in real estate encompasses a variety of options. Investors can purchase residential or commercial properties or real estate notes. Many real estate investors purchase foreclosure and bank owned homes for use as residential or vacation rentals. Others use distressed properties to offer lease options or seller carry back mortgages. Some prefer commercial properties such as office buildings, apartment complexes, or shopping malls. Others prefer to buy REIT stocks and avoid the headaches associated with maintaining residential, retail, or commercial property.

Currently, real estate investments are unpredictable at best. Those who choose to dabble in this niche should possess a strong understanding of the different types of properties and the advantages and disadvantages of each.

Regardless of the investment product chosen, investors must engage in due diligence to calculate potential risks. The Internet provides multiple resources to help newbie and seasoned investors make informed choices. It is best to work with established investment companies and consult with three or more advisors to determine which company is best suited to help reach financial goals.